SOHTOH created Path 92 in 2019 with support from the Canadian Council for Aboriginal Business, Dyspatch, Startup Slam, Battlesnake, and Shopify. This conference connects emerging leaders and business owners, offering a path toward economic reconciliation in the tech sector.
Path 92 serves as a launchpad for non-Indigenous business leaders and owners interested in learning about and engaging in reconciliation. It provides a safe space for networking with Canadian companies already committed to this journey, allowing participants to ask questions and gain practical ideas.
SOHTOH focuses on diversity, inclusion, and economic reconciliation, supporting corporate Canada's collaboration with Indigenous communities.
I contributed to developing the conference's brand identity by creating the logo family and brand guide, including layouts and event collaterals. The initial brand concepts were vibrant, unconventional, Pop Art-inspired, modern, and spacious, with forms and shapes placed unexpectedly to challenge established norms.
